Capitalising on One of the Fastest-Moving Beverage Categories
Ready-to-drink alcoholic beverages continue to transform the market, creating opportunities for both emerging brands and established producers.
Modern consumers increasingly seek convenience without compromising quality or flavour.
RTD Cocktails & Seltzers
Convenient, portable and highly marketable.
Products include:
- Spirit-based cocktails
- Hard seltzers
- Wine spritzers
- Alcoholic sparkling beverages
- Premium canned cocktails
These products require careful formulation and specialist packaging solutions.
Flavoured Malt Beverages (FMBs)
A growing category appealing to younger consumers.
Popular formats include:
- Hard lemonade
- Hard tea
- Malt-based fruit beverages
- Alcohol-infused refreshment drinks
Craft Beer & Cider
Traditional products continue to evolve through innovation and premiumisation.
Including:
- Craft beer
- Artisan cider
- Seasonal beverage ranges
- Speciality brewing projects
From production planning to packaging strategy, we help brands identify opportunities within these competitive markets.
Please reach out if this is what you’re looking for.
